PRSA SE District February Affinity Call Developing Programs for Seasoned Professionals Speaker: Mary Beth West, APR To hear the playback, dial 218-844-0951; enter 570772#; press # for last-recorded session. One of the greatest resources any PRSA chapter has is the wealth of expertise represented among its senior-level practitioners. This session will include a host of ideas, […]

The PRSA Southeast District held its first Affinity Session of the year, focused on accreditation. To hear the playback, dial 218-844-0951; enter 570772#; press # for last-recorded session. Alabama APR Chair, Stacy Smith, shared how to: •    Recruit and select candidates •    Decide whether formal APR classes are suitable for your chapter •    Assign mentors •    Structure […]

By Jessica Gisclair President, PRSA Tar Heel Chapter “Perception is reality.” I don’t know who said it first. Some would argue it was Edward Bernays or Ivy Lee. Others would choose Lee Atwater. But, I could easily argue that I heard it most often from Rick Hodson. Rick, a dear friend, colleague and former president […]

The Mayans were wrong and we are still here.  Hooray! That means another year of making New Year’s resolutions. Boo!! However, without having that pesky “end of the world” prophecy hanging over our heads (for now), we have a fresh start in 2013. As PR professionals, we are now free to capitalize on the many […]

Members of the PRSA Southeast District join with members of the Memphis Chapter in mourning the recent loss of Memphis Chapter President Holden Potter. He passed away Dec. 23 at Baptist Memorial Hospital in Memphis following a brief illness. According to family members, a memorial service is anticipated at Calvary Episcopal Church after Jan. 4. […]